The Challenges of Transitioning Your Team to Digital Publishing 14 MIN READ The transition to digital sales can be quite the adjustment for some print ad salespeople, but with patience, dedication, and training, you can jumpstart your team. PopularNewPopular How to Start a Magazine in 2022Publishing20 MIN READ Your Guide to the Best Magazine Software for PublishersPublishing13 MIN READ The Top 5 Best CRMs For Magazine PublishersPublishing7 MIN READ New The Challenges of Transitioning Your Team to Digital Publishing 14 MIN READ A SALES REP’S BEST FRIEND: WHY INTEGRATED MARKETING TOOLS ARE CRUCIAL Marketing 4 MIN READ Conquering All Media: The Best Ad Sales Software In Every Industry Publishing 10 MIN READ Subscribe *By providing your email address, you may hear from us occasionally about special news updates and exclusive event invites. Your personal information will not be shared with any third parties and you can opt out anytime. Publishing 4 MIN READ A SALES REP’S BEST FRIEND: WHY INTEGRATED MARKETING TOOLS ARE CRUCIAL Why Competing with Google and Facebook Will Force You to Act Like Them. Publishing 10 MIN READ Conquering All Media: The Best Ad Sales Software In Every Industry Discover the ad sales software that's perfect for the industry you work in. Publishing 4 MIN READ The CRM Shopping Checklist: 8 Key Qualities To Seek in a Publishing CRM The must-have features all publishing CRMs and magazine production software should have. Publishing 10 MIN READ The 5 Myths of Digital Flatplanning, and How To Overcome Resistance Once you see the benefits of opening up your flatplan to all within an intuitive digital studio, you'll wonder how you ever relied on pen-and-paper alone. Sales 6 MIN READ The Great Recruitment: How To Hire Great Ad Sales Reps in 2022 With 2022 promising so much advertising growth, it's more important than ever to know what to look for in an ad sales rep. Here are four insights to help your search. Publishing 5 MIN READ Press Play: Why Publishers Need a Video Content Strategy in 2022 This blog post will explain the increasing shift to video content in publishing and explore some examples of publications that have proven to be experts at connecting with audiences through video. Publishing 16 MIN READ Cover to Cover: How to Start a Magazine in 2022 Magazines have prevailed with annual global revenue of approximately $67.56 billion in 2020. We’re outlining the basic steps of how to start a magazine in 2022. Publishing 5 MIN READ Talk of the Town: How to Use Events As a Supplemental Revenue Source Events may be costly, but they can reap huge benefits for both your magazine and your advertisers. Publishing 8 MIN READ Mic Drop: How To Find Success With Your Own Magazine Podcast How magazines can profit from podcasts ... even with fewer downloads than the industry standard. Publishing 4 MIN READ 6 Ways to Capitalize on a Challenging Publishing Environment Here's how you can improve your media business amid the challenges of a recession. Marketing 9 MIN READ 8 Marketing Skills Every Publisher Can Perfect to Beat Facebook and Google If you can't beat Google and Facebook, why not join them? Publishing 12 MIN READ What's Your Mix of Six? Alternative Revenue Streams in Digital Publishing Online publishers looking for additional revenue streams should look to these monetization options. Sales 5 MIN READ 6 Ways to Perfect Your Territory and Account Management Strategy In the past, digital editions have been regarded as a side dish to the main course of a print edition. Here is why you need to embrace digital editions immediately. Publishing 7 MIN READ The Top 5 Best CRMs For Magazine Publishers The platforms and considerations you should make when choosing a magazine publishing CRM. Publishing 6 MIN READ Let's Get Digital! Why Now is the Best Time To Embrace the Shift In the past, digital editions have been regarded as a side dish to the main course of a print edition. Here is why you need to embrace digital editions immediately. Publishing 13 MIN READ THE BEST MAGAZINE SOFTWARE FOR PUBLISHERS IN 2022 From publishing CRM and magazine design, to circulation and subscription management, this ultimate guide has the best magazine software tools in the publishing industry. Publishing 8 MIN READ The Highs and Lows of Publishing CRM, and How To Embrace The Complications The solutions to overcoming the highs, lows, and complications of starting out with a publishing CRM. PUBLISHING 8 MIN READ So Happy Together: The Must-Have Integrations Your CRM Needs Before diving into a database, here are the essential CRM integrations that you must have. PUBLISHING 8 MIN READ How Publishers Can Take Full Advantage of Their CRM A media CRM can help publishing teams in ways far beyond ad sales PUBLISHING 5 MIN READ The Advertising Sales Reps’ Guide to Programmatic Advertising Sales: Part II It’s a challenge for many sales reps to understand how digital advertising works so they can take advantage of these opportunities. PUBLISHING 5 MIN READ The Advertising Sales Reps’ Guide to Programmatic Advertising Sales: Part I It’s important to understand the basic differences between advertising as we traditionally know it and the world of programmatic advertising. Publishing 5 MIN READ The Ad Sales Genius Data Import Tool Looking for a media CRM that can help your entire business? The transition couldn't be easier! Publishing 4 MIN READ Here Are 8 Key Qualities To Seek In A Publishing CRM Here are the key qualities to seek in a publishing CRM. Publishing 7 MIN READ What Do Apple’s Latest Privacy Measures Mean For Publishers? Try not to get hungry with all this talk about apples and cookies. With its latest operating system updates, Apple is moving forward in its crusade against third-party cookies. 8 MIN READ These 5 Publications Are Doing Instagram Right Talk about #goals
